Who Is CommonSense Marketing?
My name is Lloyd McTaggart and I am CommonSense Marketing. Well, not just me but I head up the effort. From time to time, I rely on other qualified folks to help me "fill in the blanks" as I have reached an age where I can freely admit that I don't know everything!
But, what I do know is that many types of organizations and businesses - of any size - could benefit from the understanding and application of some very basic marketing principles & techniques that have worked well in many situations all around the world.
Every situation is different, of course, but the constant factor is people - it takes people to make your business/project/enterprise successful, right? And the fundamental thrust of marketing is figuring out what those people (customers) need/want, and then sorting out how to deliver it to them in a way they will accept. The concept is quite simple when you think about it.
But, what I do know is that many types of organizations and businesses - of any size - could benefit from the understanding and application of some very basic marketing principles & techniques that have worked well in many situations all around the world.
Every situation is different, of course, but the constant factor is people - it takes people to make your business/project/enterprise successful, right? And the fundamental thrust of marketing is figuring out what those people (customers) need/want, and then sorting out how to deliver it to them in a way they will accept. The concept is quite simple when you think about it.
So I'm a consultant. I used to tell this old joke
(and I still do!)...
Q - What's the definition of a consultant?
A - A person who borrows your watch to tell you the time, and then charges you for it!
I think the moral of that story is that you should expect to get results from all your suppliers, including consultants!
I have extensive experience in marketing, sales, and general management in both small and medium size business environments. That experience includes all parts of Canada, some in the U.S., and lots in Japan. I will be happy to provide you with a resume - send me an email.
I look forward to hearing how I might be of service to you and your organization!
(and I still do!)...
Q - What's the definition of a consultant?
A - A person who borrows your watch to tell you the time, and then charges you for it!
I think the moral of that story is that you should expect to get results from all your suppliers, including consultants!
I have extensive experience in marketing, sales, and general management in both small and medium size business environments. That experience includes all parts of Canada, some in the U.S., and lots in Japan. I will be happy to provide you with a resume - send me an email.
I look forward to hearing how I might be of service to you and your organization!
